Branding

Whether you have an established brand that needs a refresh or tweak, or a total brand overhaul, I am here to help find the best solution for your small business. I prefer the à la carte method, where we discuss your needs and find a solution that works best for you. That may be only a new logo or a totally new branding identity; either way, we will find the best option.

I’m a sucker for really good branding. I will do all I can to make your brand stand out. The areas I can help include the following.

Logo Design

A logo is so important for that first crucial impression and beyond. Plus, it is so much more than just an image or a few words; it should have multiple forms in this digital age so that it can work across all of your marketing channels.

Color Palette

Finding the right colors to convey your company’s message may seem simple enough, but selecting the right colors makes all the difference. Colors can convey a mood, a story or a feeling that you want your customers to experience. So, let’s give them the right experience.

Font

Who knew that fonts are so expressive and can convey feelings? Have a fond or a font pairing that speaks to your customers.

Supporting Elements

I’m talking about the tag lines and the background elements that put the cherry on top of the brand. The details! These are the unsung heroes that complete the whole branding experience.

A black vector image that combines a check mark with the letter P
An infographic highlighting the uses of a CNC
An infographic of the 3 types of vehicle wraps you can use on a vehicle
An infographic showing the benefits of vehicle wraps
A vector image of a crescent moon with a tree growing out of it
A company name called thin line shrink wrap written in black letter with a blue and red line going through the words thin line
A basketball net with the letters "GR" on the left and "MI" on the right
A vector illustration of a boat with a blue shrink-wrap covering it and the text "Top Line Shrinkwrap" wrapping in front of the boat
A branding guideline for Black Squirrel MarCom showing the uses of the primary and secondary logos